Paid advertising lets you reach the right people, in the right place, at the right time, without waiting for organic reach to build.
More clicks aren't the goal. Better results are.
Ads that bring the right people to your door.
PAID ADVERTISING SERVICES
PPC Audit & Strategy
Starting at $750
"I'm spending money on ads, but I don't know what's working."
Google Ads account audit
Campaign & ad group analysis
Keyword & search term analysis
Conversion tracking review
Ad & landing page analysis
Competitor research
Budget & bidding analysis
Optimization opportunities
Prioritized recommendations
90-day PPC roadmap
Strategy call
Deliverable: PPC Audit + 90-Day Paid Search Roadmap
Ongoing PPC
Starting at $1,000
"I need someone to manage my ads for me."
Everything in PPC Audit & Strategy, plus:
Campaign setup & optimization
Keyword & search term management
Ad copy testing
Budget & bid management
Negative keyword management
Audience targeting
Conversion tracking monitoring
Ongoing performance analysis
Monthly optimization
Monthly reporting
​
Deliverable: Ongoing PPC Management + Monthly Performance Report
PPC + Lead Generation
Starting at $1,500
"I don't just want clicks. I want better leads."
Everything in Ongoing PPC, plus:
Conversion-focused campaign strategy
Landing page recommendations
CTA/form optimization
Lead quality analysis
Lead attribution
Cost-per-lead analysis
Lead-to-customer analysis
Conversion rate optimization
Ongoing testing strategy
Monthly PPC + Lead Report
​
Deliverable: Ongoing PPC Management + Conversion Strategy + Monthly Lead Report
Common Questions
PPC (pay-per-click) advertising helps businesses reach potential customers through paid ads on platforms like Google and Meta. You pay based on the way your campaigns are set up, such as clicks or impressions.
It can be, especially when campaigns are targeting the right audience and optimized around actual business goals, not just clicks.
Google Ads can help you reach people who are actively searching for your products or services, while Meta Ads can help you reach potential customers based on things like their interests, behaviors, and demographics.
There’s no universal budget. I’ll help determine a realistic ad spend based on your goals, audience, competition, and expected cost per lead or sale.
Paid ads can start driving traffic quickly, but it takes time to collect enough data to understand what's working and optimize campaigns for better results.
That's obviously the goal! My job is to get the right people to your website, not just rack up clicks. But if people are clicking your ads and then leaving without converting, we have a different problem to solve. Your landing page, offer, messaging, or conversion process could be getting in the way. Good ads get people through the door; your website still has to close the deal.
Nope! Your ad budget is paid directly to Google or Meta and is separate from my management fee. Your package covers the work behind the ads, strategy, setup, optimization, tracking, and reporting. You decide how much you want to spend on ads, and I’ll help make sure that budget is being used wisely.