If you haven’t heard already, Google is now crawling Instagram. If you don’t know what that means.. Google it. (Jk) It basically means Google now scans public Instagram posts, and depending on relevance, it can show up in search results.   This may not seem groundbreaking, and I don’t necessarily think it is. BUT I do think this shift matters a little more than you might think, because if your business hasn’t been taking Instagram very seriously, now might be the time to step