St. Louis Green Scene
St. Louis Green Scene was a passion project I launched while living in St. Louis to help locals live more sustainably. I shared tips, resources, and events focused on eco-friendly living, making it easier for people to make greener choices in their daily lives.
Social Media Management - Content Creation - Paid Social Ads
The Challenge
The challenge was starting the St. Louis Green Scene Instagram from zero in a city that lacked a centralized hub for eco-friendly resources. There was no go-to place for locals to learn about sustainable living, so I decided to build awareness and trust from the ground up.
The Work
I connected with local eco-friendly businesses to share their efforts and build community. I posted engaging Instagram content three times a week to establish consistency and keep followers informed. To boost visibility and engagement, I promoted select posts that had strong traction potential, positioning St. Louis Green Scene as a go-to resource for sustainable living.
The Results
In just four months, St. Louis Green Scene became a go-to hub for eco-conscious locals and businesses alike. The Instagram account grew from 0 to 471 followers (a 100% organic increase of over 11,675%) as more people turned to the page for tips, resources, and community connections around sustainable living.
